CarGurus announced a strategic partnership with AMVOQ (Used Car Dealers Association of Québec) that will give AMVOQ members the ability to list their inventory on CarGurus.
“Dealers rely on CarGurus as a technology-driven resource to connect with highly qualified, ready-to-buy car shoppers,” says Diego Sanson, vice-president of international business development at CarGurus. “By forming this relationship with AMVOQ we hope to reach and educate more dealers on the advantages of CarGurus’ market leading technology, and ultimately, help them sell more cars.”
CarGurus uses data analytics to help dealers better market and sell their vehicles by providing customers with more focused search results that connects them with the vehicles they are interested and with dealers.
“AMVOQ is particularly proud of this collaboration with CarGurus. This arrangement will allow our members to have privileged access to an online advertising platform that is becoming increasingly important in our market,” says Steeve De Marchi, executive director at AMVOQ. “Our partnership with CarGurus is part of a data enhancement strategy to allow AMVOQ members to have an increased digital presence and improve their competitiveness.”