DealerRater said its online reputation and social monitoring platform, 360Certified would now be available to new dealership customers as well as an upgrade for existing certified dealers throughout Canada.
360Certified is characterized as the “premium level” of DealerRater’s Certified Dealer Program.
In addition to the full suite of review-gathering and leveraging tools included in the basic Certified Dealer Program, 360Certified offers car dealerships an online reputation and social monitoring platform.
The 360Certified expanded tool kit, featuring DealerRater’s proprietary 360 Dashboard, enables car dealers to monitor reviews across the web, improve their dealership’s online visibility for potential customers and better track and promote their efforts on social media sites.
“The 360Certified platform also automates the gathering and filtering of consumer sentiment from across the web allowing dealers to focus on promoting quality customer service and building a superior reputation,” the company said in a release.
Dealers enrolled in 360Certified are also able to promote positive reviews and ratings from DealerRater as well as additional sources such as Google+ Local, Yelp and Yahoo! Canada on their dealership site and Facebook fan page by means of DealerRater’s testimonial review feed tools.
Dealers can select the number of reviews to feed, set a minimum star rating for inclusion of reviews in the feed, and take advantage of a select/deselect functionality to further customize the mix of content that is displayed. “
360Certified is the most comprehensive online reputation and social media monitoring platform available to auto dealers and we are pleased to now offer this premium product to our Canadian dealer partners,” said Chip Grueter, president of DealerRater.
“We remain committed to providing dealerships throughout North America with a robust suite of tools for building and maintaining a superior reputation as well as fostering their journey toward total control of their online presence – and 360Certified offers dealers just that.”
A customized product demo of 360Certified can be arranged for prospective or existing Certified Dealer partners by contacting DealerRater at 800-266-9455.