DealerSocket upgrades its CRM offering with Black Ops


Black Ops sounds like something out of a James Bond movie, but it’s DealerSocket’s latest upgrade of its CRM software.

“The latest version of our DealerSocket retail automotive CRM software is the culmination of years of serving, listening to and developing what our customers need and want,” says Brad Perry, DealerSocket co-founder and CTO. “Our development team has worked tirelessly to make the new and improved version of DealerSocket a market changer, and it truly is.”

Features include a graphic user interface – what the user sees on the screen in terms of the text, buttons, tabs, colours, etc. It has been completely updated based on dealer feedback, making it easier to use, less cluttered, faster, more intuitive and cross-browser compatible, says DealerSocket.

“The whole look and feel is different.”

In addition, Black Ops works with multiple browsers, making it much more compatible with Apple products. 

“Dealers wanted something that was easier to use, but that was the same DealerSocket. By updating the look and feel of the old user interface, we become more current with cutting edge software applications UI, making it essentially more familiar to computer users.”

The new update is now supported in the following browsers: Windows IE; Firefox; Chrome; MacOS; Safari; Firefox; Mobile; iPad; iPhone and iPod Touch; and Android.

“DeaerSocket has built a mobile product that allows customers to schedule online service appointments and stay connected with their dealer 24/7 via their mobile phone.”

Current DealerSocket customers will see DealerSocket 2011 available for their use immediately by simply logging into DealerSocket as they normally would and selecting the checkbox: Access DealerSocket Black Ops, the company says.

And most of all, dealers will like the answer to this question: Will Black Ops cost more? No.    
For more information or to schedule a demonstration, call 949-300-0300 or email