Grand opening at Porsche Centre Rive-Sud

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ST-HUBERT, QUE. – Porsche officially welcomed the newest point to its growing retail network with the opening of a dealership in Montreal’s South Shore this week.

The impressive Porsche Centre Rive-Sud boasts a 17-vehicle showroom, a 10-vehicle service drive-thru, a 15-bay service department, two customer delivery areas, a configuration lounge, café, gym and indoor parking for over 125 vehicles

Located in the Greater Montreal Area, the dealership tops out at 100,000 square feet spread across four levels.

“This state-of-the-art facility will help deliver an exceptional experience to support the brand’s success in one of the country’s key markets,” Porsche Canada chief Alexander Pollich said in a release.

Owned by The Lauzon Group, the team had broken ground on the massive facility back in mid-2016. This marks the third Porsche store in the Montreal area.

The Rive-Sud location courted a bit of controversy about two years ago when it announced that prior to starting work on the dealership, the management team would open the brand’s first Porsche City Showroom in North America at a shopping centre called Quartier DIX30 in nearby Brossard.

At the time, an amendment was required so the satellite store could retail vehicles at the mall. A letter obtained by Le Journal de Montreal signed by some unidentified dealers urged the mayor to strike down the amendment request, noting the Porsche City Showroom would cause significant damage to their business operations.

The amendment carried and, by all accounts, the Porsche City Showroom concept has been a large success for the brand and The Lauzon Group.