Mitsubishi, dealers make big donation for Right To Play


SQUAMISH, B.C. – Mitsubishi Motor Sales of Canada (MMSCAN) and its network of 85 dealers helped bring the dream of a better life for children with a $161,250 donation to the international humanitarian organization Right To Play.

Presenting a cheque to Right To Play International board member and Olympic champion Silken Laumann, MMSCAN’s vice president, sales and marketing, Tony Laframboise said the donation by MMSCAN and its dealers was raised in the company’s annual Right To Play Challenge.

“In the five years of our involvement in Right To Play, we have raised nearly $1.8 million for children who face unfathomable challenges,” he noted.

“Our support was possible by earmarking a donation for every retail sale of a Mitsubishi vehicle. Our latest effort will make a difference in disadvantaged areas of Africa, Asia, the Middle East, Latin America and Canada.”

Mitsubishi chose Squamish for its media launch of the new 2014 Outlander compact sport utility, and invited Silken Laumann to participate in the cheque presentation.

She was joined by Right To Play’s Sarah Stern.

“We rely so much on the support provided by Mitsubishi, a valued and long-standing partner. It is fitting that we celebrate their philanthropy in Squamish, surrounded by this incredible landscape that brings people together for outdoor activity and adventure. It compliments perfectly our philosophy, using games and sports to bring communities together around the world. ”

A Canadian charity, Right To Play is a global leader in sport for development and peace; it provides children with life skills that empower them to make educated choices and change outcomes for them and their communities.

Led by its motto “When Children Play, The World Wins”, the organization currently works in more than 20 countries including partnerships with 47 First Nations in Canada.