SiriusXM, GEM-CAR To Offer Complimentary Service To Customers


SiriusXM Canada and GEM-CAR announced a new partnership to give GEM-CAR shops the ability to offer their customers complimentary access to SiriusXM’s audio entertainment.

Repair shops that use GEM-CAR’s management software and are enrolled in the SiriusXM Service Lane for Shops program will now be able to offer their customers a complimentary three-month all access subscription to SiriusXM. This new tool gives shops an opportunity to enrich their customer’s experience by offering even more value and improving their overall experience, with no additional cost to the shop or consumer.

“GEM-CAR is a respected leader in the industry and we’re very excited to embark on this new partnership together,” said Mike Mazgay, vice-president, automotive remarketing & dealer operations, SiriusXM Canada. “This gives us the opportunity to reach even more consumers through our Service Lane Program, while giving GEM-CAR shops a valuable offering to customers with very little extra effort.”

“We’re very excited to be working with SiriusXM to give our partners additional ways to build relationships with their customers,” said Mathieu Brunel, president & CEO, GEM-CAR. “Adding value to an already positive experience is how our shops will stand out from the competition and offering SiriusXM will help us do just that.”

Shops that are interested in enrolling in the program or for more information can visit: