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        <title>Canadian Auto World Commentary Feeds</title>
        <link>http://www.canadianautoworld.ca/</link>
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        <copyright>Copyright 2010 Metroland Media Group Ltd.</copyright>
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        <description>News Artilces from Canadian Auto World</description>

        <item>
            <title>The three "P&#39;s" to success</title>
            <link>http://www.canadianautoworld.ca/article/100143/</link>
            <description>When starting over&#44; you need the right People&#44; Processes and Product to be successful</description>
            <guid>http://www.canadianautoworld.ca/article/100143/</guid>
            <pubDate>February 02, 2010 10:51</pubDate>
        </item>


        <item>
            <title>Future brings a fast if bumpy ride</title>
            <link>http://www.canadianautoworld.ca/article/100088/</link>
            <description>Capacity reductions&#44; dealer consolidation&#44; brand eliminations and a couple of bankruptcies later on&#44; mean life will be truly different.</description>
            <guid>http://www.canadianautoworld.ca/article/100088/</guid>
            <pubDate>January 01, 2010 09:12</pubDate>
        </item>


        <item>
            <title>Profits follow process in the service department</title>
            <link>http://www.canadianautoworld.ca/article/100015/</link>
            <description>In a dealership&#44; if you understand the processes behind the work you do&#44; the profits will follow as directly as form follows function in a well&#45;designed automobile. Nowhere is that more evident than in the service department.</description>
            <guid>http://www.canadianautoworld.ca/article/100015/</guid>
            <pubDate>November 11, 2009 09:22</pubDate>
        </item>


        <item>
            <title>Getting that second foot in the door</title>
            <link>http://www.canadianautoworld.ca/article/100010/</link>
            <description>The second interview will involve more preparation&#44; more interviewees&#44; more questions&#44; and more pressure. Here are some suggestions on how to prepare:</description>
            <guid>http://www.canadianautoworld.ca/article/100010/</guid>
            <pubDate>November 11, 2009 08:32</pubDate>
        </item>


        <item>
            <title>Why your business manager needs to evolve</title>
            <link>http://www.canadianautoworld.ca/article/100009/</link>
            <description>Most business managers working in dealerships today have been trained to be great salespeople. They sell extended warranties&#44; vehicle protection&#44; insurance products on loans or leases and a myriad other aftermarket goods or services.</description>
            <guid>http://www.canadianautoworld.ca/article/100009/</guid>
            <pubDate>November 11, 2009 08:22</pubDate>
        </item>


        <item>
            <title>So which side of the fence are you on?</title>
            <link>http://www.canadianautoworld.ca/article/100008/</link>
            <description>There is going to be a drastic change in the dealership landscape very soon&#44; so when I ask what side of the fence you are on I mean: are you are trying to keep your current customer base or are you are trying to steal customers away from your completion?</description>
            <guid>http://www.canadianautoworld.ca/article/100008/</guid>
            <pubDate>November 11, 2009 08:58</pubDate>
        </item>


        <item>
            <title>Choosing the right appraisal system is the first s</title>
            <link>http://www.canadianautoworld.ca/article/100007/</link>
            <description>Mandatory disclosure requirements found in section 42 of Regulation 333/08 will be one of the biggest changes for dealers. These disclosures must be collected during the appraisal process and then disseminated to the next customer who purchases that vehicle &#45; be it a used car customer&#44; a wholesaler&#44; another dealer or the auction.</description>
            <guid>http://www.canadianautoworld.ca/article/100007/</guid>
            <pubDate>November 11, 2009 08:44</pubDate>
        </item>


        <item>
            <title>Change or fail</title>
            <link>http://www.canadianautoworld.ca/article/100006/</link>
            <description>We live in a world of lifelong learning. It used to be that once we graduated from school and entered our chosen profession&#44; we rarely returned to higher learning&#44; or changed careers. Once a teacher&#44; always a teacher; once a car dealer&#44; always a car dealer. Changing professions never crossed our minds.</description>
            <guid>http://www.canadianautoworld.ca/article/100006/</guid>
            <pubDate>November 11, 2009 08:36</pubDate>
        </item>


        <item>
            <title>Welcome mat for the Internet customer&#44; part 3</title>
            <link>http://www.canadianautoworld.ca/article/100005/</link>
            <description>Some Internet sales consultants use too much caution in contacting the Internet customer and assume anything outside an e&#45;mail will blow the deal. If a phone number is provided&#44; by all means use it. 
Start with permission&#45;based marketing by asking &#147;Have I got you at a good time?&#148; and then continue the conversation with &#147;Did you receive my e&#45;mail price quote?&#148;</description>
            <guid>http://www.canadianautoworld.ca/article/100005/</guid>
            <pubDate>November 11, 2009 08:34</pubDate>
        </item>


        <item>
            <title>Welcome mat for the Internet customer&#44; part 2</title>
            <link>http://www.canadianautoworld.ca/article/100004/</link>
            <description>You would never ignore a customer who walked into your showroom&#44; so don&#146;t delete any customer who happens to initiate contact via the Internet.</description>
            <guid>http://www.canadianautoworld.ca/article/100004/</guid>
            <pubDate>November 11, 2009 08:48</pubDate>
        </item>


        <item>
            <title>Welcome mat for the Internet customer&#44; part 1</title>
            <link>http://www.canadianautoworld.ca/article/100003/</link>
            <description>An Internet customer is simply a customer who contacts your dealership online rather than in person or by telephone. Thus&#44; wise dealer principals and managers incorporate Internet sales with traditional sales processes.</description>
            <guid>http://www.canadianautoworld.ca/article/100003/</guid>
            <pubDate>November 11, 2009 08:43</pubDate>
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