Mercedes-Benz USA Announces Dimitris Psillakis As Head Of Marketing And Sales


The Daimler Board of Management has appointed Dimitris Psillakis as head of marketing and sales, Mercedes-Benz Cars North America and CEO of MBUSA, effective January 1, 2021.

“Dimitris is a proven leader who successfully expanded the growth of Mercedes-Benz in key markets around the world,” said Britta Seeger, member of the board of management of Daimler AG and Mercedes-Benz AG, responsible for Marketing and Sales. “I am confident Dimitris will continue to advance our North American operations during this time of unprecedented transformation. I would also like to thank Nick Speeksfor his outstanding commitment and engagement around the globe over the past decades, and wish him all the best for the future.”

In his new role, Psillakis will assume overall responsibility for Mercedes-Benz Cars in the United States and Canada. He will lead MBUSA’s more than 1,600 employees and more than 380 dealer partners throughout the U.S. as well as an additional 1,200 employees and almost 60 authorized dealers throughout Canada. Psillakis will continue as president and CEO of Mercedes-Benz Canada for the remainder of the year. A successor to his current role as President and CEO will be communicated at a later date.