Mercedes-Benz Canada calls 2009 best year ever


Average priced imports weren’t the only ones feeding on the open market this past year as Mercedes-Benz Canada declared today that 2009 was its best year ever.

The company recorded numerous all-time sales records last year in spite of a sluggish economy. With over 26,900 units retailed, the automaker says its Canadian performance “shattered” 2008’s record breaking results by almost 3,000 units.

Passenger car sales totaled 14,667 units for the year. Luxury light trucks reported 9,609 units sold, which represents the best year ever and an increase of 89.3 per cent or 4,534 units.

“I am thrilled that we were able to surpass numerous existing records throughout 2009 and record by far the best year in the company’s history,” said Marcus Breitschwerdt, president and CEO of Mercedes-Benz Canada.

“This momentous accomplishment demonstrates that anything is possible when you combine a motivated, dedicated and hard-working team of professionals with a fascinating and unmatched range of class-leading products.”

Buoyant December pre-owned sales propelled the year-end total to 8,219 units. This represents the best year ever for pre-owned sales in Canada, and an increase of 19.5 per cent or 1,340 units compared to last year’s results.

As for the December totals: A total of 1,819 Mercedes-Benz vehicles were registered in December. This represents an increase of 14.5 per cent or 231 units over 2008’s monthly results, and the best December on record for the Mercedes-Benz brand.

Total passenger car sales of 1,021 for the month remained consistent with December 2008 levels, while the luxury light truck side continued to record impressive gains with 798 units delivered throughout the month.

These results represent a gain of 249 units or 45.4 per cent over December 2008, and were fueled by continued demand across the entire model range. With 226 smart fortwos retailed in December, the smart side ended the year by recording a gain of 76 units or 50.7 per cent for the month.