Subaru Canada has launched a mobile version of its website designed specifically for smartphone users.
No separate app is required. All users need do is enter the company's URL in the search window of their mobile device browser.
They will instantly be connected to the mobile version of the Subaru corporate website, as well as to any Subaru dealer across Canada.
The mobile version of www.subaru.ca allows interested buyers quick access to vehicle specifications, pricing, leasing and financing details, previously owned vehicles, and a dealer locator that uses the GPS built into most mobile devices to find the closest Subaru dealer.
The website currently supports iPhone and Android mobile browsers; access for Blackberry and Windows Mobile devices will follow shortly.
This move makes Subaru one of only three Canadian manufacturers to cater to the burgeoning population of mobile device users, and one of only two that offers mobile access to its dealer network.