CarProof showcase RECON at ARC next week


CarProof said it would provide attendees at next week’s Auto Remarketing Canada Conference with an exclusive opportunity to try out CarProof RECON, a new reconditioning tool.

As first reported by Canadian AutoWorld several months ago, CarProof RECON is a mobile, tablet and desktop-enabled tool for dealers that uses the VIN to determine an accurate estimate of the costs involved with reconditioning a vehicle.

Reconditioning costs are powered by the same database used by insurance companies and body shops around North America for estimating damage repairs. CarProof RECON delivers true and consistent reconditioning costs each and every time while allowing dealers to customize things like labour rates to their store.

The product is set for launch this summer and will be offered free to all CarProof Dealer Members.

“CarProof RECON is an impartial tool that helps dealers be transparent and communicates the true costs of reconditioning to the customer,” says Shawn Vording, director of product management at CarProof.

“By using parts costs and labour hours from a neutral third-party, CarProof RECON provides dealers with a verifiable source of data and eliminates much of the guesswork associated with reconditioning costs.”

The Auto Remarketing Canada Conference is set for March 17-18 at the Harbour Castle Hotel in downtown Toronto.