Otolane inks agreement with Le Parking


Otolane announced June 29 that it has signed an exclusive partnership agreement with Le Parking, a European used vehicle listing data mining platform.

This alliance will let Otolane members use analytics and data to improve the effectiveness of vehicle wholesale and maximize profitability.

“Le Parking’s data-driven solution provides key market indicators such as average market price, interest, volume, time to sell and churn rate for trade-ins, lease returns, as well as a dealer’s entire inventory,” Otolane said in a release.

“In addition to wholesale analytics, Le Parking brings a unique consumer marketplace allowing users to search every major pre-owned car website through a single portal by performing searches based on traditional criteria (year, make, model) or more specific elements (trim, color, price, location, etc.).”

Otolane co-president Sylvain Abitbol says the new partnership enables them to provide more value to the automotive wholesale and retail market.

“The launch of Le Parking in Canada and the U.S. will not only best serve the interest of consumers. It will also help car dealers and manufactures get a clear view of a vehicle’s real market value at any phase of its lifecycle and position their future products accordingly,” adds Otolane CEO David Sorger.

“The introduction of Le Parking is also a perfect fit with our aggressive growth targets in the North American market,” Sorger says.

“We are very pleased to enter the North American market with Otolane, says Le Parking co-founder, Fabrice Fournier.

“Their digital wholesale auction platform is a perfect complement to our analytics engine. Since Canada and the US represent one of the world’s largest used car markets, we feel this partnership will be a major source of growth for many years to come”.

Created in 2014, Otolane is a next-generation, used car trading platform with a “robust and continuously growing” virtual wholesale vehicle inventory available in real-time for North American dealers and wholesalers sellers.

Otolane boasts that its listings are accessed through a “unique proprietary cloud-based platform, available in both desktop and mobile versions, that streamlines the selling, buying, inventory management and social marketing processes involved in car auctions and sales.”

For more information visit www.otolane.com or contact David Sorgeror or Ralph Benatar, 514.437.0888(202) or 514-867-4718

Established in 2012 in France, Le Parking is an automotive aggregator that combines all the listings for used cars available throughout Europe And North America on its own search portal.

Le Parking also provides extensive data profile for each listing through its exclusive data mining engine.

For more information, please visit www.theparking.ca.