Mercedes-Benz expands ops in New Brunswick

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DIEPPE, N.B. – Dealer Ian Brett has officially broken ground on what will be a satellite point for his Mercedes-Benz operations in Saint John, N.B.

The facility in Dieppe will top out at 11,425-square-feet on the 3.3-acre site at 1200 Aviation Avenue, an important regional commercial centre located close to the Greater Moncton International Airport.

The new home of the Mercedes-Benz, AMG and smart brands will feature a 6,000-square-foot service area that includes eight service bays. The facility is scheduled to be completed in the spring of 2017.

Costs of the project were not revealed.

Executives said the move to build a satellite location for the main store is in an effort to better serve the growing after-sales, parts and accessories needs of Mercedes-Benz drivers in the area.

Mercedes-Benz’s recently appointed president and CEO Brian Fulton was at the ground breaking. He joined local officials along with Brett, and Tri-Star general manager, Andrew Peters.

The design and layout of the new structure will follow the automaker’s Autohaus concept.

“I’m delighted that Mercedes-Benz has chosen Dieppe for this key development in their retail network,” said Ernest Thibodeau, Deputy Mayor of Dieppe.

“Ours is a region that has seen incredible growth in recent years, rapidly becoming a bustling hub for retail, industry and culture. Mercedes-Benz is a fantastic addition to Dieppe’s offerings, and will join other influential brands in this strategically important location. This new development will benefit not only the region, but the Maritimes as a whole.”